Wednesday, March 7, 2007

Geico: TV Interview




One of the two cavemen, a smartly dressed, articulate special pleader for the Neanderthal community, is interviewed on a TV talk show. The caveman has issues with the high-handed tone of the interviewer; the interviewer responds: “Tone aside, historically, you guys have struggled to adapt.”

“Right,” the caveman sarcastically replies, “walking upright, discovering fire, inventing the wheel, laying the foundation for all mankind. Good point. Sorry we couldn’t get that to you sooner.”

Another guest on the program is asked to respond. “Sounds like someone woke up on the wrong side of the rock,’’ she says—to the caveman’s obvious distress.


Geico is running a short version of the TV Interview using footage not shown in the longer original version.


Country: United States
Product: Insurance
Brand:
Geico
Year: 2006

No comments: